For seven weeks during the fall of 1947, Johan Johansson went on a study trip to the United States with Olav Skogen, the Secretary of the Commodity Trade Committee. The trip was organized by 

Grossistforbundets Rasjonaliseringskontor 

(the Rationalization Office of the Norwegian Wholesaler's Association), where Johansson was foreman. 

The intention of the strip was to observe and learn from the american commodity trade, especially american technology and organizational solutions.

Johansson's experineces during this trip would become very important, if not crucial, in how he devoloped his firm in the years to come – including the industrial facilities at Filipstad, later known as 

(the Coffee Tower). Both the one story organization of the storage facility adapted for the innovation of the forklift, and the coffee roasting tower utilizing gravity to a more efficiently process the coffee.

Thue, L., Ekberg, E., & Myrvang, C. (Επιμ.). (2016). 

. doi:oai:nb.bibsys.no:999919840398702202

Kaffetårnet

Johan Johansson

Study trip to USA

June 24, 2020, Oslo City Council approves new plans for Filipstad. The new plans determines 

to be preserved with a new appropriate use. However, the connected storage buildings are not included, only the tower.

Oslo City Council approves new plans for Filipstad area

March 25, 2021, Joh. Johansson Kaffe AS turns off the machines in 

for good and starts moving out. The production moves to their new and modern facilities at Vestby.

The last coffee bean at Filipstad

Ola B. Aasness

Aftenposten: Gruff i tårnet

Newspaper

Ali Kaffe sign with steel stand and neon lights

Ali Kaffe neon sign: 3D-model

3D Model

Kaffetårent på Filipstad – newspaper article in Morgenbladet, April 24th 1966.

Also note the corresponding advertisments of several companies which contributed to the construction.

Article in Morgenbladet: Kaffetårnet på Filipstad

Filipstad med biloppslillingsplass

Photo

Illustration Joh. Johannsen sign

Illustration

J. Johannson innvier kaffetårn på sin 100 års dag

Joh. Johannson innvier kaffetårn´ på sin 100 års dag

Kaffetårn på 38 meter i Filipstad

kaffetårnet_diagram_4parts

Kaffetårnet diagram (4 parts)

Drawing

Kaffetårnet – A Story of Signage (keynote)

Kaffetårnet – A Story of Signage (PDF)

Kaffetårnet – A Story of Signage (presentation)

Document

Video

Assignment

kaffetårnet – initial recording (230822)

Kaffetårnet – Initial recording (video)

Synopsis Word document

Synopsis PDF

Kaffetårnet – a story of signage (synopsis)

filipstadvn11og13_elevations

Kaffetårnet: Elevations

filipstadvn11og13_allPlans

Kaffetårnet: Planer 1.-8. etg. + basement

filipstadvn11og13_sections

Kaffetårnet: Sections

Mellommannen

Book

Nytt "kaffetårn" skal innvies i Filipstad

Tegninger fra: Ingeniørene Bonde & Co. Filipstadveien II

Kaffetårnet – Views of Signage

Video: Kaffetårnet – Views of Signage

Vorte til besvær

Joh. Johannson Kaffe AS

Grocer

Joh. Johannson Kaffe AS
Ali Kaffe, Evergood, Norgesgruppen